Your name in lights!

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“Warhol is so yesterday — be a celebrity for 15 seconds” — John Baldessari

John Baldessari, the American conceptual artist, is offering you a shot at 15 brilliant, sparkling seconds of fame. In Your Name in Lights,¬† Baldessari reflects on the changing cult of celebrity in modern society and recalls Andy Warhol’s prediction that in the future everyone will have their 15 minutes of fame. Drawing on imagery from Broadway theatre displays and Hollywood films, this ambitious new work will involve more than 100,000 participants. Register here and watch your name appear on the Australian Museum’s William Street facade during the Sydney Festival 2011.

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